
Guerrilla
Marketing During Tough Times
The only course that will show you
exactly how to survive during bad economic times.
Click here to learn more about Guerrilla
Marketing During Tough Times.
Is Your Business
Slowing Down? Find Out Why Here!
Guerrilla
Marketing guru Jay Conrad Levinson shows you exactly
why your
business is slowing down in tough economic times and
exactly
what you can do about it.
Click here
for immediate access:
http://www.GuerrillaMarketingDuringToughTimes.com/g.o/21247
Guerrilla
Marketing for the New Millennium
The ground-breaking new marketing
course by Jay Conrad Levinson.
Learn to think and market like a
guerrilla and crush your competitors. Click here to learn more about Guerrilla
Marketing for the New Millennium.
Guerrilla
Insights Into Direct Response
by Jay Conrad Levinson
Direct response marketing is
a lot different from indirect
response marketing, although guerrillas
like it best when the
two are teamed up. The first
is geared to obtain orders right
here and right now. The second
is geared to obtain orders
eventually. Although a fair
amount of standard, indirect
marketing often is necessary to
set the stage, to make prospects
ready to buy, and to separate your
company from strangers, it's
when you initiate direct marketing
that you first taste blood.
As you well know, we are living in
the Age of Information, most
of it very easy to obtain.
But information is hardly enough for
a guerrilla. And information
is not insight. It's the
combination of information and thought
that leads to insight and
it's insight that's going to make
you a stand-out in the direct
response arena.
The first insight for you to absorb
is that direct response
marketing either works immediately
or not at all. Unlike
standard marketing which changes
attitudes slowly and ultimately
leads to a sale if you go about
things right, guerrilla direct
response marketing changes minds
and attitudes instantly and
leads to a sale instantly if you
go about things right.
When it works, you know it.
You don't have to sit around and
wonder. You don't have to
wait months and months for your
message to penetrate the mind of
your prospect. Your time-dated
direct marketing offer either results
in a sale right now -- or
it doesn't.
To succeed with direct marketing
in any medium, remember always:
1. Your offer is omnipotent.
The best presentation in the
world has a major uphill battle
if you make a weak or ordinary
offer.
2. The market to whom you direct
your message can make or break
your campaign. Saying the
right thing to the wrong people
results in no sale.
3. What you say and how you
say it is easily as important as to
whom you say it. Talk in terms
of your prospects and how your
offer benefits them.
4. Carefully planning every
cent of your campaign for maximum
profits requires as much creativity
as your message. Guerrillas
excel at this.
5. The more that people have
been exposed to your other
marketing, the more readily they'll
accept what you offer with
your direct marketing.
Some principles of indirect
marketing apply to direct
marketing. You must still
talk of the prospect, not yourself,
and you must make a clear and cogent
offer. But from that
point on, direct marketing is a
whole new ballgame. And its one
that you can win with the insights
of the guerrilla.
Stupid mistakes in horrid abundance
have been made by otherwise
bright companies when testing the
direct response waters.
Fortunately, guerrillas can learn
from these blunders, making
those waters a bit safer.
Listing them would take an endless
series of books, but it's worth
your time if I make a start by
providing insight into ten of the
most notable:
* Failure to attract attention
at the outset dooms many
brilliant campaigns before they
have a chance to shine.
Envelopes, opening lines, mail subject
lines and first
impressions are the gates to your
offer. Open them wide.
* Not facing the reality of
a direct marketing explosion
relegates your attempt to the ordinary,
which means the ignored.
Guerrillas say things to rise
above the din, to be noticed and
desired in a sea of marketers.
* Focusing your message on
yourself instead of your prospect
will usually send your effort to
oblivion. Prospects care far
more about themselves than they
care about you. So talk to them
about themselves.
* Not knowing precisely who
your market is will send you into
the wrong direction. Research
into pinpointing that market will
be some of the most valuable time
you devote to your direct
marketing campaign.
* Mailing or telephoning to
other than honest prospects wastes
your time and money. If you
make your offer to people who don't
really have a need for your offering,
they'll be an incredibly
tough sale.
* Initiating direct response
marketing without specific
objectives gives you too hazy a
target for bullseyes. Begin by
creating the response method for
your prospects so you'll know
what your message should say.
* Featuring your price before
you stress your benefit will be
telling people what they don't want
to know yet. First, your
job is to make them want what you
are offering, then you can
tell them the price.
* Concentrating on your price
before your offer is wasting a
powerful selling point. Even
if your price is the lowest,
people care more about how they'll
gain from purchasing. Give
your low price at the right time.
* Failing to test all that
can be tested is a goof-off of the
highest order. Test your price
points, opening lines, subject
lines, envelope teaser lines, benefits
to stress, contact times
and mailing lists to know the real
winners.
* Setting the wrong price means
you've failed in your testing
and your research. Guerrillas
are sensitive to their market and
their competition, testing prices
and constantly subjecting them
to the litmus test of profits.
As direct response vehicles become
more sophisticated and
prolific, guerrillas have the insight
to zero in on the exact
people to contact, so as not to
waste time or money on
strangers. Successful mailings
to strangers net as high as two
percent response rates. Successful
mailings to customers and
qualified prospects net up to ten
percent. Precision leads to
profits.
Jay Conrad Levinson is the creator
of the Guerrilla Marketing
series of books - the best selling
series of business books in
history. He is also responsible
for some of the most successful
ad campaigns in history, including
*the* most successful in
history: The Marlboro Man. Jay is
responsible for countless
small businesses becoming huge household
names. Learn how he
does this in his latest book:
"Guerrilla Marketing for the New
Millennium":
http://www.GuerrillaMarketingForTheNewMillennium.com/g.o/21247
Seven Steps For
Creating Successful Marketing
by Jay Conrad Levinson
1. Find the inherent drama within
your offering.
After all, you plan to make money
by selling a product or a
service or both. The reasons people
will want to buy from you
should give you a clue as to the
inherent drama in your product
or service. Something about your
offering must be inherently
interesting or you wouldn't be putting
it up for sale. In Mother
Nature breakfast cereal, it is the
high concentration of
vitamins and minerals.
2. Translate that inherent drama
into a meaningful benefit.
Always remember that people buy benefits,
not features. People
do not buy shampoo; people buy great-looking
or clean or
manageable hair. People do not buy
cars; people buy speed,
status, style, economy, performance,
and power. Mothers of young
kids do not buy cereal; they buy
nutrition, though many buy
anything at all they can get their
kids to eat -- anything. So
find the major benefit of your offering
and write it down. It
should come directly from the inherently
dramatic feature. And
even though you have four or five
benefits, stick with one or
two-three at most.
3. State your benefits as believably
as possible.
There is a world of difference between
honesty and
believability. You can be 100 percent
honest (as you should be)
and people still may not believe
you. You must go beyond
honesty, beyond the barrier that
advertising has erected by its
tendency toward exaggeration, and
state your benefit in such a
way that it will be accepted beyond
doubt. The company producing
Mother Nature breakfast cereal might
say, "A bowl of Mother
Nature breakfast cereal provides
your child with almost as many
vitamins as a multi-vitamin pill."
This statement begins with
the inherent drama, turns it into
a benefit, and is worded
believably. The word almost lends
believability.
4. Get people's attention.
People do not pay attention to advertising.
They pay attention
only to things that interest them.
And sometimes they find those
things in advertising. So you've
just got to interest them. And
while you're at it, be sure you
interest them in your product or
service, not just your advertising.
I'm sure you're familiar
with advertising that you remember
for a product you do not
remember. Many advertisers are guilty
of creating advertising
that's more interesting than whatever
it is they are
advertising. But you can prevent
yourself from falling into that
trap by memorizing this line: Forget
the ad, is the product or
service interesting? The Mother
Nature company might put their
point across by showing a picture
of two hands breaking open a
multivitamin capsule from which
pour flakes that fall into an
appetizing-looking bowl of cereal.
5. Motivate your audience to do something.
Tell them to visit the store, as
the Mother Nature company might
do. Tell them to make a phone call,
fill in a coupon, write for
more information, ask for your product
by name, take a test
drive, or come in for a free demonstration.
Don't stop short. To
make guerrilla marketing work, you
must tell people exactly what
you want them to do.
6. Be sure you are communicating
clearly.
You may know what you're talking
about, but do your readers or
listeners? Recognize that people
aren't really thinking about
your business and that they'll only
give about half their
attention to your ad- even when
they are paying attention. Knock
yourself out to make sure you are
putting your message across.
The Mother Nature company might
show its ad to ten people and
ask them what the main point is.
If one person misunderstands,
that means 10 percent of the audience
will misunderstand. And if
the ad goes out to 500,000 people,
50,000 will miss the main
point. That's unacceptable. One
hundred percent of the audience
should get the main point. The company
might accomplish this by
stating in a headline or subhead,
"Giving your kids Mother
Nature breakfast cereal is like
giving your kids vitamins-only
tastier." Zero ambiguity is your
goal.
7. Measure your finished advertisement,
commercial, letter, or
brochure against your creative strategy.
The strategy is your blueprint. If
your ad fails to fulfill the
strategy, it's a lousy ad, no matter
how much you love it. Scrap
it and start again. All along, you
should be using your creative
strategy to guide you, to give you
hints as to the content of
your ad. If you don't, you may end
up being creative in a
vacuum. And that's not being creative
at all. If your ad is in
line with your strategy, you may
then judge its other elements.
Jay Conrad Levinson is the creator
of the Guerrilla Marketing
series of books - the best selling
series of business books in
history. He is also responsible
for some of the most successful
ad campaigns in history, including
*the* most successful in
history: The Marlboro Man. Jay is
responsible for countless
small businesses becoming huge householdnames.
Learn how he does
this in his latest book: "Guerrilla
Marketing for the New
Millennium":
Seven Steps For
Creating Successful Marketing
by Jay
Conrad Levinson
1. Find the inherent drama within
your offering.
After all, you plan to make money
by selling a product or a
service or both. The reasons people
will want to buy from you
should give you a clue as to the
inherent drama in your product
or service. Something about your
offering must be inherently
interesting or you wouldn't be putting
it up for sale. In Mother
Nature breakfast cereal, it is the
high concentration of
vitamins and minerals.
2. Translate that inherent drama
into a meaningful benefit.
Always remember that people buy benefits,
not features. People
do not buy shampoo; people buy great-looking
or clean or
manageable hair. People do not buy
cars; people buy speed,
status, style, economy, performance,
and power. Mothers of young
kids do not buy cereal; they buy
nutrition, though many buy
anything at all they can get their
kids to eat -- anything. So
find the major benefit of your offering
and write it down. It
should come directly from the inherently
dramatic feature. And
even though you have four or five
benefits, stick with one or
two-three at most.
3. State your benefits as believably
as possible.
There is a world of difference between
honesty and
believability. You can be 100 percent
honest (as you should be)
and people still may not believe
you. You must go beyond
honesty, beyond the barrier that
advertising has erected by its
tendency toward exaggeration, and
state your benefit in such a
way that it will be accepted beyond
doubt. The company producing
Mother Nature breakfast cereal might
say, "A bowl of Mother
Nature breakfast cereal provides
your child with almost as many
vitamins as a multi-vitamin pill."
This statement begins with
the inherent drama, turns it into
a benefit, and is worded
believably. The word almost lends
believability.
4. Get people's attention.
People do not pay attention to advertising.
They pay attention
only to things that interest them.
And sometimes they find those
things in advertising. So you've
just got to interest them. And
while you're at it, be sure you
interest them in your product or
service, not just your advertising.
I'm sure you're familiar
with advertising that you remember
for a product you do not
remember. Many advertisers are guilty
of creating advertising
that's more interesting than whatever
it is they are
advertising. But you can prevent
yourself from falling into that
trap by memorizing this line: Forget
the ad, is the product or
service interesting? The Mother
Nature company might put their
point across by showing a picture
of two hands breaking open a
multivitamin capsule from which
pour flakes that fall into an
appetizing-looking bowl of cereal.
5. Motivate your audience to do something.
Tell them to visit the store, as
the Mother Nature company might
do. Tell them to make a phone call,
fill in a coupon, write for
more information, ask for your product
by name, take a test
drive, or come in for a free demonstration.
Don't stop short. To
make guerrilla marketing work, you
must tell people exactly what
you want them to do.
6. Be sure you are communicating
clearly.
You may know what you're talking
about, but do your readers or
listeners? Recognize that people
aren't really thinking about
your business and that they'll only
give about half their
attention to your ad- even when
they are paying attention. Knock
yourself out to make sure you are
putting your message across.
The Mother Nature company might
show its ad to ten people and
ask them what the main point is.
If one person misunderstands,
that means 10 percent of the audience
will misunderstand. And if
the ad goes out to 500,000 people,
50,000 will miss the main
point. That's unacceptable. One
hundred percent of the audience
should get the main point. The company
might accomplish this by
stating in a headline or subhead,
"Giving your kids Mother
Nature breakfast cereal is like
giving your kids vitamins-only
tastier." Zero ambiguity is your
goal.
7. Measure your finished advertisement,
commercial, letter, or
brochure against your creative strategy.
The strategy is your blueprint. If
your ad fails to fulfill the
strategy, it's a lousy ad, no matter
how much you love it. Scrap
it and start again. All along, you
should be using your creative
strategy to guide you, to give you
hints as to the content of
your ad. If you don't, you may end
up being creative in a
vacuum. And that's not being creative
at all. If your ad is in
line with your strategy, you may
then judge its other elements.
Jay Conrad Levinson is the creator
of the Guerrilla Marketing
series of books - the best selling
series of business books in
history. He is also responsible
for some of the most successful
ad campaigns in history, including
*the* most successful in
history: The Marlboro Man. Jay is
responsible for countless
small businesses becoming huge householdnames.
Learn how he does
this in his latest book: "Guerrilla
Marketing for the New
Millennium":
http://www.GuerrillaMarketingForTheNewMillennium.com/g.o/21247
What is Guerrilla Marketing?
by Mark
Joyner
History is full of stories where
tiny, unadvanced armies have
handily defeated better equipped
and much larger armies.
The history of these battles is the
history of guerrilla
warfare.
There are similar stories in business.
One example is that of the "Marlboro
Man". Before the Marlboro
Man, the Marlboro brand of cigarettes
was ranked 31st - almost
rock bottom.
After the introduction of the Marlboro
Man, and the guerrilla
branding campaign to promote it,
Marlboro became the #1 brand in
a multi-billion dollar industry.
It may shock you how many of the
"big business" names (that are
now household words) started out
as struggling small businesses.
The history of the ascent of these
icons is the history of
guerrilla marketing.
Until 1984, the principles of guerrilla
marketing were known
only by a select few people in the
world. They jealously kept
this information quiet with almost
fanatical secrecy. And who
can blame them? If you had
some special knowledge that allowed
you to rise to the top of your field,
would you want this
information to be made public?
Of course not!
The balance of power was dramatically
upset by a maverick
marketing genius named Jay Conrad
Levinson - a man who is
arguably the most respected marketer
in the world.
He is the man who coined the term
"guerrilla marketing" and
introduced these secrets to the
average Joe (like me). His
concepts are so successful that
he has published 27 books on the
subject (in 37 languages), his books
are required reading in the
most respected MBA programs in the
world, and he is now the most
widely read and respected author
of business books in the world.
And Jay did all this "from scratch".
That is, the success of
the "Guerrilla Marketing" brand
is a testament to the very
principles Jay himself teaches.
It just so happens that he is also
one of the creators of the
Marlboro Man. (Think what you will
about tobacco, but you can
not deny the power of the marketing
behind Marlboro - arguably
the most successful marketing campaign
in history, and the most
widely recognized brand in the world.)
So, what then, is Guerrilla Marketing
all about?
Let's take a segment from Jay's new
book "Guerrilla Marketing
for the New Millennium" to learn:
"Marketing is absolutely every
bit of contact any
part of your business has
with any segment of the
public. Guerrillas view marketing
as a circle
that begins with your ideas
for generating
revenue and continues on with
the goal of
amassing a large number of
repeat and referral
customers.
"The three key words in that
paragraph are EVERY,
REPEAT, and REFERRAL.
If your marketing is not a
circle, it's a straight line
that leads directly
into Chapters 7, 11, or 13
in the bankruptcy
courts.
"HOW IS GUERRILLA MARKETING
DIFFERENT
FROM TRADITIONAL MARKETING?
"Guerrilla marketing means
marketing that is
unconventional, non-traditional,
not by-the-book,
and extremely flexible. Eighteen
factors make it
different from old-fashioned
marketing: "
Jay then goes on to list 18 things
that separate guerrillas from
"mere mortals".
(See below for info on his new electronic
book - it's recognized
as his most powerful work yet -
and can't be found in book
stores.)
So, how then, does this information
apply to those of us
marketing on the Internet?
Far more than you think! The
Internet is not just a new
guerrilla battlefield - it's the
*ultimate* guerrilla
battlefield. There have been
more small business mega-success
stories in the last 5 years than
in the combined history of
business.
And there are clearly two factors
that have influenced this more
than anything:
1. The Internet
2. Guerrilla Marketing
Ever wonder why big businesses are
totally blowing it online?
Because they are not guerrilla thinkers!
These big bloated bureaucracies are
sluggish and set in their
ways. This means that someone
like you can step in and
out-maneuver them. (More and
more big businesses are turning
to small business entrepreneurs
to teach them how to market
online - the tables have turned!)
So, start thinking like a guerrilla
right now. You have the
advantage - all you have to do is
take it.
Here's the definitive place to get
started - where you will
find an easy to follow step by step
plan for launching a
"guerrilla attack":
http://www.GuerrillaMarketingForTheNewMillennium.com/g.o/21247
-----------------------------------------------------------------
NEWS
FLASH!
Yet Another World-Famous
Traditional "Paper" Author Breaks
into Electronic
Publishing. Is it "Game Over" for
Traditional Publishers?
-----------------------------------------------------------------
Jay Conrad Levinson, the most widely
read author of business
books in the world with over 27
books in 37 languages, has just
released his latest masterpiece
- and you can't buy it in
stores!
"Guerrilla Marketing for the New
Millennium" is a complete
reworking of Jay's guerrilla "manifesto"
and includes new
business tactics for today's "electronic
battlefield".
Jay chose maverick e-publisher Aesop.com
over traditional
publishers after seeing the International
success Aesop.com has
had with business icons like Joe
Vitale and David Garfinkel.
To learn more about Jay's essential
new book, please visit:
http://www.GuerrillaMarketingForTheNewMillennium.com/g.o/21247
Marketing
On Steroids by Jay Conrad Levinson
The ebook tells you how you can
put your marketing on steroids.
Jay Conrad Levinson is probably
the most respected marketer in the world. In his new ebook Jay reveals
how you can use marketing steroids legally to make your business insanely
profitable. Click
here to learn more about Marketing On Steroids.
What do
People Want Online? It's not what you think it is.
by Jay
Conrad Levinson
What people want online is a question
guerrillas ask themselves
a lot. Whether it's for fun or work
or something else,
understanding a consumer's motives
once he or she logs on is a
necessity. But the experts don't
seem to agree on what people
want.
Some folks see the web as a vast,
new field for advertising
messages, assuming that while people
may want to do something
else, if we can entice them with
flash, we can sort of trick them
into paying attention to our products
and services.
Guess what. That's not gonna happen.
Other folks seem to subscribe to
the notion that people online
are looking for entertainment on
the Internet, and therefore they
construct messages aimed at persuading
while playing. And,
in other cases, the time-honored
direct-response model wins out:
Grab people when you can, get 'em
to take an action, and then
market, market, market. The answer
may be that the consumer has
and wants a lot more control than
we give him/her credit for.
Today, webmeisters are in control.
Sort of. In a perfect
cyberworld, people will be in control.
Sort of.
Two recent studies shed light upon
this dilemma. One was
conducted by Zatso. The other was
conducted by the Pew Research
Center. Zatso and Pew. (Those guys
didn't spend much time
reading "how-to-name-your-company"
books, I guess.) Still, both
of their studies illuminated the
answer as to what people want
to do online.
The answer, as most answers, is very
utilitarian: People want to
accomplish something online. They're
not aimless surfers hoping
to discover a cybertreasure. Instead,
the average Net user turns
out to be a goal-oriented person
interested in finding
information and communicating with
others -- in doing something
he or she set out to do.
Look at the Zatso study. "A View
of the 21st Century News
Consumer" looked at people's news
reading habits on the web. It
revealed that reading and getting
news was the most popular
online activity after email. The
guerrilla thinks, "That means
email is number one. How might I
capitalize on that?"
One out of three respondents reported
that they read news online
every day, with their interests
expanding geographically --
local news was of the most interest,
U.S. news the least.
Personalization was seen as a benefit,
too. Seventy-five percent
of respondents said that they wanted
news on demand and nearly
two out of three wanted personalized
news. The subjects surveyed
liked the idea that they, not some
media outlet, controlled the
news they saw. They feel they're
better equipped to select what
they want to see than a professional
editor. Again, control
seems to be the issue. Again, guerrillas
think of ways to market
by putting the prospect in control.
The Pew Research Center study revealed
that regular net users
were more connected with their friends
and family than those who
didn't use the Internet on a regular
basis.
Almost two-thirds of the 3,500 respondents
said they felt that
email brought them closer to family
and friends -- significant
when combined with the fact that
91% of them used email on a
regular basis. That's 91%. It took
VCRs 25 years to achieve such
market penetration.
What did people in this study seem
to be doing online when they
weren't doing email? Half were going
online regularly to
purchase products and services,
and nearly 75 percent were going
online to search for information
about their hobbies or
purchases they were planning to
make. Sixty-four percent of
respondents visited travel sites,
and 62 percent visited
weather-related sites. Over half
did educational research, and
54 percent were hunting for data
about health and medicine.
A surprising 47 percent regularly
visited government web sites,
and 38 percent researched job opportunities.
Instant messaging
was used by 45 percent of these
users, and a third of them
played games online. Even with all
the hype in the media, only
12 percent said they traded stocks
online.
What does this mean to e-marketers?
It means that if you're
constructing a site for goal-oriented
consumers, you'd better
make sure you can help facilitate
their seeking. Rather than
focus on entertainment, flash, and
useless splash screens, the
most effective sites are those that
help people get the
information they want when they
need it. Straightforward data,
information that invites comparison,
and straight talk are going
to win the day.
A client buddy of mine showed me
his website which heralds his
retail location and attempts to
sell nothing online. He said it
has been the biggest moneymaker
in the history of his
35-year-old company. Then he apologized
for its lack of glitter
and special effects. He asked how
his site could be so
successful even though it lacked
anything to add razzmatazz and
dipsydazzle.
Now, you know the answer.
======================
Jay Conrad Levinson is probably
the most respected marketer in
the world. He is the inventor of
"Guerrilla Marketing" and is
responsible for some of the most
outrageous marketing campaigns
in history -- including the "Marlboro
Man" -- the most
successful ad campaign in history.
In his latest book, "Put
Your Internet Marketing on Steroids"
Jay reveals how you can
use marketing steroids legally to
make your business insanely
profitable.
http://www.MarketingOnSteroids.com/g.o/21247
"This is
Barely Legal... But You Can Still Get Away With It"
A Review
of "Put Your Internet Marketing on Steroids"
By Mark Joyner, CEO, Aesop.com
I guess it's human nature to be tempted
by things that are
forbidden -- or barely legal, for
that matter.
There's something wickedly delicious
about "getting away with
something" that makes us feel like
the "cat that swallowed the
canary."
Face it. We all want an unfair
advantage if the prize is
appetizing enough. Olympic
athletes took steroids before the
anabolic drug was banned -- for
the prize of a gold medal.
What would you do for the prize of
having an Internet business
that is insanely profitable?
I doubt that you'd do anything
illegal... but if it were legal,
you'd do almost anything,
wouldn't you?
What the heck am I talking about,
you ask? Here it is: Just
when I thought I'd read every valuable
book on marketing, Jay
Conrad Levinson revives my amazement
yet again.
Given the fact that Jay has always
been famous (and notorious)
for his unconventional and revolutionary
ideas, I shouldn't be
surprised that he has pioneered
yet another blockbuster concept:
steroidal marketing.
In his new book, "Put Your Internet
Marketing on Steroids," Jay
took the proven concepts of the
world's most successful
companies, and synthesized them
into a new type of marketing
that any Internet business can use
to make mega-profits.
Among other things, he shows you
how to make your Internet
business insanely profitable on
a tiny marketing budget -- and
use stealth tactics to snatch business
away from your
competitors. Those 2 things
alone are well worth the cover
price.
Somewhere along the way, I must have
gotten pretty smug about
Internet marketing because it took
someone like Jay to give me a
jolt in the head with his new arsenal
of innovative strategies.
He reveals things that most so-called
marketing "gurus" don't
even know -- but if they did, it
would boost even their business
by at least 30% to 40%.
What can you expect from the man
who made "guerrilla marketing"
a household word, and masterminded
3 out of the 10 most
successful advertising campaigns
of the 20th century (including
the Marlboro Man, Green Giant, and
Fly the Friendly Skies)?
"Put Your Internet Marketing on Steroids"
is definitely a cyber
treasure, and I recommend that you
check out how Jay invented
this amazing method of marketing.
"Ask almost any successful entrepreneur
what the best book is
for building a small business, and
one of Levinson's titles will
surely come up."-- Entrepreneur
Business Success Guide
Click here to check out insider secrets
that even marketing
heavyweights don't know:
http://www.MarketingOnSteroids.com/g.o/21247
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